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The Senior Director of Digital Marketing will lead Freshworks' digital marketing strategy, focusing on executing campaigns to drive demand generation and revenue growth. This role involves building a strong team, utilizing data analytics for performance tracking, and ensuring cross-functional collaboration to optimize customer acquisition through various digital channels.
The Senior Director of Product Marketing will lead the go-to-market strategy for the Employee Experience product portfolio. Responsibilities include developing product messaging, driving customer acquisition and retention, overseeing product launches, and collaborating with various teams to ensure cohesive market communication.
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