Virtual Event Marketing Manager

Job Posted 6 Days Ago Posted 6 Days Ago
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Hiring Remotely in San Francisco, CA
Remote
142K-193K Annually
Mid level
Cloud • Consumer Web • Productivity • Software • App development • Automation • Data Privacy
Dropbox isn’t just a workplace—it’s a living lab for more enlightened ways of working.
The Role
The Virtual Events Marketing Manager will create and execute a strategy for webinars and virtual events, driving demand and engagement. Responsibilities include program development, logistics management, performance analysis, and partnership with cross-functional teams to align events with business goals.
Summary Generated by Built In

Role Description

As the Virtual Events Marketing Manager, you’ll be able to build new global programs from the ground up. Your main role will be to create the strategy, implementation, and optimization of a new webinar and virtual events program to drive demand, reach, and engagement within our target accounts. ‌You will work cross-functionally with marketing, sales, product marketing, and customer success to create impactful webinar experience.  These experiences will align with the Dropbox brand and visual design guidelines and drive measurable impact to the business.  This is a high-impact and visible role for a creative and data-driven marketing with expertise in digital event management.   

Responsibilities

  • Design and execute a comprehensive virtual events strategy to support demand generation and engagement goals within target accounts
  • Build a new webinar and virtual events program that includes the planning, production and execution of webinars
  • Create an editorial calendar in partnership with Campaign and Content Strategy teams that encompasses thought leadership, demand generation, and account engagement topics
  • Coordinate logistics, technology, and production, ensuring seamless execution and high-quality attendee experiences
  • Develop pre-event and post-event strategies to maximize registration, attendance, and engagement
  • Track and analyze webinar performance and make recommendations to increase attendance, reach, and conversion 
  • Manage external vendors and platforms, negotiating contracts and ensuring budget alignment
  • Partner with the Content Strategy & Ops team to build the promotional materials, landing pages, and other assets to drive attendance 

Requirements

  • 6-9 years experience in marketing within a B2B SaaS based technology company—with 2+ years experience with a focus on field marketing and/or webinar and virtual events
  • Experience building global programs from the ground up within an organization
  • Experience working cross-functionally to build the business requirements for new webinar platforms and/or marketing processes.
  • Knowledge of B2B lead flow process and the ability to partner across Marketing Ops, Funnel Ops, and Sales
  • Data-driven marketing with experience reviewing performance to share insights and recommendations for program optimization
  • Excellent communication, storytelling, and presentation skills, with the ability to simplify complex solutions
Preferred Qualifications
  • Extensive experience in marketing SaaS productivity or related categories, with a strong understanding of sales-assisted and product-led growth models
  • Experience in building and scaling virtual marketing programs from the ground up 
  • Experience or in partnering with third-party vendors and analysts to expand reach to new audiences

Compensation

US Zone 1

This role is not available in Zone 1

US Zone 2

$142,300$192,500 USD

US Zone 3

$126,500$171,100 USD

Top Skills

Digital Marketing
Webinar Platforms

What the Team is Saying

Person1
Sukrith
Fullstack Engineer
“Words to describe the engineering culture at Dropbox are talented, innovative, breakneck speed. We do a lot here with really talented engineers. You get to understand what a high bar it is, how interesting the projects are that people work on, both internally and externally.“
Sukrith
Latane
Mack
Veronica
Lisa
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The Company
San Francisco, CA
2,500 Employees
Remote Workplace
Year Founded: 2007

What We Do

We're a global community of more than 2,000 bold visionaries and resourceful doers who are shaping the future of Dropbox—and with it the future of work. Our Virtual First model combines the flexibility of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you’re meant to be. Here, you can own your impact to make work more intuitive, joyful, and human—for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries—and yourself— Dropbox is ready for you.

Why Work With Us

Our remote work model is a deliberate shift to provide greater flexibility, create a level-playing field, and evolve our culture to focus on people over places. Being a Virtual First company has allowed us to focus on our impact and effectiveness, by making investments in our employees according to what they need to do their best work.

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Dropbox Offices

Remote Workspace

Employees work remotely.

While remote work is the primary experience for our employees, we also prioritize opportunities for quarterly in-person collaboration knowing that connection is vital to a thriving workforce. We focus on how we work, not where we work.

Typical time on-site: None
San Francisco, CA
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