Product Marketing Director

Posted 17 Days Ago
Easy Apply
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2 Locations
150K-286K Annually
5-7 Years Experience
Fintech • Information Technology • Payments • Productivity • Software • Travel • Automation
Travel & expense made easy.
The Role
The Product Marketing Manager will drive Go-To-Market for a core Travel product, defining product positioning, messaging, and target audiences. Responsibilities include owning messaging and positioning, leading product marketing initiatives, refining the Travel narrative, defining target audiences, and collaborating with cross-functional teams.
Summary Generated by Built In

We’re looking for a motivated and data-driven Product Marketing Director to drive Go-To-Market for our core Travel product, loved by more than 10,000 customers around the world. 

In this role, your job is to be an expert on our buyers, users, our product and our value proposition. As the connective tissue between our product, marketing and sales teams, you will define our travel market narrative, product positioning, messaging and target audiences.   

Ultimately, your job is to build and run a high-performing product marketing motion, focusing largely on three key areas: (1) defining a narrative around our Travel product, (2) enabling our go-to-market teams to add value, and (3) expanding into new offerings or new verticals. 

Simply put, you will help us understand our customers and tell our story to them, working with PR, Demand, and/or Growth to reach them authentically and compellingly.

  • Own our messaging and positioning for our core Travel product, and define our segment-level messaging
  • Own key product marketing initiatives, including development of messaging, enablement assets, competitive analysis, and large cross-functional and global product launches
  • Work with Brand to refine our Travel narrative/value story and create supporting assets that empower our field teams to tell our story with conviction and proactively address the competitive landscape
  • Lead continued efforts to define our target audiences and ideal customer profiles — what do they care about and what drives them to buy and renew
  • Mentor and work cross-functionally with a global team of high-performing PMMs
  • Build out our library of enablement assets, arming teams with tools that speed up sales cycles, drive bigger deals, and reliable retention rates
  • Ensure that our messaging and positioning are represented accurately across GTM activities, events, websites, pitch decks, and all enablement
  • Partner closely with the Product team, helping to shape the roadmap through competitive insight, product positioning, and execution of key launches that will accelerate our growth, drive user delight, and increase brand awareness with cutting-edge product launches
  • Be a product expert and evangelist both internally and externally, developing a deep understanding of market needs and trends, and how we should position ourselves
  • Collaborate with your partners on the marketing team to develop campaigns that carry product messages to market (e.g., webinars, digital, live events, videos) to generate pipeline and customer adoption

  • 8+ years in product marketing, with a strong preference for experience in corporate travel tech
  • Prior management experience and a track record of successfully leading teams
  • Strong communication, PowerPoint, and writing skills
  • Keen understanding of press positioning 
  • Exceptional team player with effective problem-solving skills
  • Creative thinker who independently generates and executes on innovative ideas
  • Established ability to successfully drive projects with minimal guidance
  • Organizational skills to manage competing projects with tight deadlines effectively
  • Proven track record in crafting compelling positioning and thought leadership content
  • A major plus if you have a background in travel or travel tech, or B2B SaaS

The posted pay range represents the anticipated low and high end of the compensation for this position and is subject to change based on business need. To determine a successful candidate’s starting pay, we carefully consider a variety of factors, including primary work location, an evaluation of the candidate’s skills and experience, market demands, and internal parity.
For roles with on-target-earnings (OTE), the pay range includes both base salary and target incentive compensation. Target incentive compensation for some roles may include a ramping draw period. Compensation is higher for those who exceed targets. Candidates may receive more information from the recruiter.

Pay Range

$150,000$286,000 USD

Top Skills

PowerPoint

What the Team is Saying

Anna
Brian
Roshni
Adamas Victória
Jordan
The Company
Palo Alto, CA
3,000 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

Navan is the all-in-one super app that makes travel and expense easy so you can focus on being there, not getting there. Say goodbye to spending hours on the phone trying to change your flight or saving stacks of receipts to manually input expenses. From EAs and finance teams to travel managers and employees, Navan empowers people to focus on the things that matter most to them — all while providing companies with real-time visibility, savings, and control.

Navan’s investors include visionaries like Andreessen Horowitz, Lightspeed Ventures, Greenoaks, Zeev Ventures, and entrepreneurs Lee Fixel, Adam Bain, and Elad Gil. In Oct 2022, Navan announced its Series G upround at a post-money valuation of $9.2B to help accelerate future growth plans.

In April 2023, Navan expanded in the Indian market with the acquisition of Tripeur, a modern, people-centric corporate travel and expense management company. The group’s fifth acquisition in under two years, Tripeur joined the Navan Group alongside Spanish meetings and events specialists, Atlanta Events & Corporate Travel Consultants; Berlin-based modern travel management company, Comtravo; leading Scandinavian travel agency Resia AB; and London-based high-touch TMC, Reed & Mackay.

Why Work With Us

At Navan, we’re never satisfied with the status quo, and we know breakthrough ideas come from diverse perspectives. We are committed to cultivating a workplace that reflects the diversity of the customers we serve while fostering leadership and innovation.

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Navan Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

In-person connections is the foundation of Navan, the connections forged through face-to-face interactions improve company culture and what we can achieve together. We operate on a hybrid working model, which we define as three days a week in-office.

Typical time on-site: 3 days a week
Palo Alto, CA

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