GTM Content Manager (SF)

At Persona, we're building the first universal and comprehensive identity infrastructure to help businesses of all sizes better serve and protect their end users' identities. Our identity platform enables businesses to collect and manage their end users' personal information securely, verify that their end users are who they say they are, analyze and detect fraud and abuse, and pull sensitive reports about their end users in a privacy-centric way. In a world where consumer behaviors are changing and privacy and identity are taking on a new meaning, we want to help businesses find their superpowers and do it while putting their end users, the people, first.

About the Role

We are seeking a proactive, self-motivated and highly detail-oriented Go to Market (GTM) Content Manager to join our growing team. Reporting to the Head of Enablement, the GTM Content Manager will play a crucial role in ensuring our Sales and Post-Sales teams are equipped with high-quality and up-to-date content, information and resources to support their efforts in acquiring new business and maintaining customer relationships. This is a unique opportunity to join a small and fast-moving team and make a tremendous impact on our Sales and Post-Sales motions.

What you'll achieve

• Create, update, maintain, and organize: (1) external-facing collateral, (2) FAQs/RFP responses, and (3) an internal knowledge base that supports Sales and Post-Sales processes and training. 

External Collateral:

• Partner closely with Sales, Post Sales, and Marketing leads to prioritize the creation of new collateral and updates to existing collateral.
• Create and adapt collateral based on ad-hoc requests from our Sales and Post-Sales teams, often with quick (few hour) turnaround time.
• Design compelling new collateral using text and graphics across various formats, and ensure that all materials are in line with company design guidelinesLead regular reviews to update Persona’s repository of external-facing collateral with the support of subject-matter experts across various teams.
• Establish best practices for collateral access and distribution; use usage metrics to inform future collateral creation efforts.

FAQs/RFP Responses:

• Manage and update Persona’s repository of RFP and Security Questionnaire responses, ensuring they are comprehensive, accurate, and align with company messaging and positioning.
• Review all submitted questionnaire responses on an ongoing basis to capture new or updated responses and port them into Persona’s repositories (in Loopio and Notion).

Internal Knowledge Base:

• Organize and continuously update Persona’s internal knowledge base for customer facing teams, ensuring content is easily searchable and entries are continuously updated.

What you'll bring to Persona

• Exceptional attention to detail: You have a meticulous approach and take pride in delivering work of the highest quality
• Keen eye for organization: You excel in structuring information and materials in a way that is accessible and effective
• Design / Visual information organization: You have an eye for design and are able to organize information in a way that is visually compelling across slide decks, PDFs and spreadsheets
• Excellent written communication skills: You can articulate ideas clearly and concisely, capturing critical information
• Strong project management skills: You can manage multiple projects simultaneously from inception to completion, meeting deadlines and objectives
• Adaptability: You thrive in dynamic environments and can navigate ambiguity while maintaining focus and delivering results
• Strong collaboration and interpersonal skills: You work well coordinating across a large number of cross-functional stakeholders
• You have a genuine desire to be helpful, and are willing to take on a variety of projects based on the ever-changing needs of our Sales and Post-Sales team
• Nice to have: familiarity with CRM systems, content management platforms, Google Drive and Notion (we are Notion super-users)

Compensation & Equity

For this role, the estimated base salary range is between $95,000 - $130,000. Base salaries are just one component of the total compensation package and are determined by a number of factors such as years of experience, expertise, qualifications and more. In addition to base salary, we offer competitive equity packages that play a big part in recognizing you for the huge impact you will have on helping us achieve our mission. Please note, the salary range is a guideline that is subject to change without notice.

Benefits and Perks

Persona offers a wide-range of thoughtful and inclusive benefits for this role, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, quarterly mental health days, family planning benefits, professional development stipends, wellness benefits, among others.

While we believe competitive compensation and benefits are a critical aspect of you deciding to join us, we do hope you consider why our core values and culture are right for you. If you’d like to better understand what it’s like working at Persona, feel free to check out our reviews on Glassdoor.

Diversity, equity, inclusion and belonging

At Persona, we strive to put diversity and inclusion at the forefront of everything we do, reflecting our core values. Our DEIB Employee Resource Group seeks to build a diverse and inclusive team that fosters an environment where each Personerd feels empowered to bring their unique differences to work and achieve their full innovative potential. Our hope is that by fostering such an environment, we strengthen our business and relationships by putting people first.

We strive to promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.