Email Production Specialist

Email Production Specialist 

Who you are

We are looking for a highly-motivated Email Production Specialist to join our team. This is a fast-paced role responsible for producing, optimizing and scaling email campaigns and customer journeys that deliver targeted, relevant, and timely information. The ideal candidate is an email operations professional and has hands-on skills & expertise with Email Service Providers and modern features like journey builders, personalization tools and customer segmentation. You understand business requirements and solutions effectively to bring campaigns to life.

If you’re seeking work with an insanely talented, close knit group of people to disrupt a huge industry, all while improving the lives of thousands of women, this may be the role for you!

What you’ll do

• Perform end-to-end email campaign production including coding dynamic, personalized emails in HTML, setting-up/editing multiple programs within a deployment, recommending and/or refining targeting segmentation, developing schedules, recommending optimization rules, auditing waterfalls produced by the Lifecycle Marketing Managers, and conducting pre-deployment checks.
• Architect and execute A/B tests in e-blasts and automated workflows and report on test results.
• Participate in Email Creative review meetings to ensure that email copy and design meet template specs and will render well across inbox providers and devices. Keep informed of changes and advice team when the email template or guidelines need to be adjusted.
• Lead requesting additional data feeds in or out of the ESP platform to deliver on desired customer communication goals. 
• Offer set up and enablement.
• Manage deliverability rates, bounce/block reports and resolve any issues.
• Proactively identify opportunities that help achieve the goals of the CRM/ Lifecycle Marketing team
• Make updates as needed, to copy and URL links in transactional and marketing workflow emails.
• Applying critical thinking skills to identify and mitigate potential issues to avoid negative impacts to our customers, internal clients and Brand.
• Remain extremely focused on detail while managing multiple email campaigns simultaneously.

 Skills we’re excited about 

• 5+ years of experience in email and digital marketing, with hands-on production including HTML coding, automated customer journeys, A/B testing and audience queries. Experience using Iterable a plus.
• Expertise in email best practices such as creative and coding for mobile vs desktop, differences across inbox providers.
• Expertise in customer databases: relational database structure, data relationships, import and export processes.
• Knowledge of email performance metrics and calculations. Comfortable pulling data. Experience with Looker is helpful.
• Knowledge of CAN-SPAM, CCPA, CASL laws and compliance.
• Very strong attention to detail, well organized and able to prioritize amongst numerous projects and tasks.
• A friendly personality with excellent communication skills and ability to work effectively across departments and teams.

Big on Benefits 

The Perks? Glad you asked...

• 100% Employee Paid Medical, Dental, and Vision
• 100% Employee Paid Short and Long Term Disability
• 401k Participation and Equity Grants
• Continuing Education Contributions
• HSA Employer Contributions and FSA Options
• Parental Leave Program
• Commuter Benefits
• Responsible Paid Time Off Program
• Complimentary Madison Reed Products + Discounts on Color Bar Services
• Company sponsored events
• But wait, there’s more…

Who We Are:

Founded in 2013, Madison Reed is a prestige beauty brand that empowers ALL women with a revolutionary way to color their hair. Love, Joy, Courage, Responsibility, and Trust. Join a company where we live and breathe these values, from how we treat our customers to our growing team. Madison Reed believes all women should own their beauty, which includes deserving more and living their most brilliant and honest expression of themselves.

Madison Reed is revolutionizing the $50 billion hair care industry by making personal care more personal and by offering best-in-class products formulated under strict standards that truly raise the bar. Our deep commitment to the “client” experience paired with our dedication to technology and product innovation has fostered an extremely dedicated, consistently-growing fan base.

Information for Recruiters:

Madison Reed only accepts resumes directly from candidates. Madison Reed does not accept unsolicited resumes from staffing vendors, including recruitment agencies and/or search firms, and does not pay fees to any such vendors for any unsolicited resumes.

Madison Reed. is an equal opportunity employer. We are committed to recruiting, training, compensating and promoting our employees regardless of race, color, religion, sex, disability, national origin, age, sexual orientation, gender or any other protected classes as required by applicable law that might make us unique or different. As a company, we are dedicated to reflecting the diversity, multiculturalism, and inclusion found in the communities we serve. Inclusion is at the heart of what we do, from the way we craft our job descriptions, to the values we espouse daily.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.