About Pinterest:
Millions of people across the world come to Pinterest to find new ideas every day. It’s where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. In your role, you’ll be challenged to take on work that upholds this mission and pushes Pinterest forward. You’ll grow as a person and leader in your field, all the while helping Pinners make their lives better in the positive corner of the internet.
Creating a life you love also means finding a career that celebrates the unique perspectives and experiences that you bring. As you read through the expectations of the position, consider how your skills and experiences may complement the responsibilities of the role. We encourage you to think through your relevant and transferable skills from prior experiences.
Our new progressive work model is called PinFlex, a term that’s uniquely Pinterest to describe our flexible approach to living and working. Visit our PinFlex landing page to learn more.
We are looking for an experienced product marketer to join our growing Consumer Marketing team. Working closely with product, legal, and comms, this role will drive the go-to-market strategy for privacy and integrity product features and policy updates. Tech innovation has never moved at such a rapid pace before, in particular with the innovations in Generative AI. As we innovate, use new technology and experiment with new capabilities we also need to be cognizant of how we stay compliant, and remain safe and positive for our users. At Pinterest we are committed to the safety and wellbeing of our users – in fact, we were the first signatory and partner of the inspired internet pledge. In this role you have an opportunity to shape our product strategy, and how we connect our strategy to our users. Come help us build a more positive internet.
What you’ll do:
- Product strategy: Shape our trust & safety product strategy through market analysis, risk assessment and user research in partnership with UXR, brand research, legal and policy teams. Understand jurisdiction-specific requirements, and prioritize development for user safety.
- Go-to-market strategy: Lead and execute go-to-market strategies for product and policy updates in the trust & safety space including development of key messaging and positioning, recommended product sequencing, and internal and external rollout strategy.
- Narrative building: Craft strategic narratives for Pinterest’s trust & safety strategy for external stakeholders such as consumers, partners, and investors.
- Analysis: Use data and insights to drive adoption of strategic priorities, influence overall consumer growth initiatives, and set KPIs for launches or updates.
- Cross-functional alignment: Drive XFN alignment throughout the go-to-market process, including securing buy-in from the executive team.
- Product education & enablement: Educate and inspire internal and external teams on Pinterest’s trust & safety solutions
What we’re looking for:
- Bachelor's degree in Marketing, Business, or related field.
- 8+ years of product marketing and/or product management experience at a fast growing ad tech company in:
- Trust & safety, privacy, integrity and/or generative AI
- Consumer product development
- Strong critical thinking and analytical skills – you are a good writer and delight in authoring a strategy rooted in consumer insights and data.
- Experience partnering closely with legal and policy teams, and aware of the latest regulatory requirements in ad tech.
- Ability to thrive in a fast-paced, dynamic environment that carries a degree of ambiguity.
Relocation Statement:
- This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.
In-Office Requirement Statement:
- We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
- This role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore can be situated anywhere in the country.
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At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.
Information regarding the culture at Pinterest and benefits available for this position can be found here.
US based applicants only
$151,634—$312,188 USD
Our Commitment to Diversity:
What We Do
Pinterest's mission is to bring everyone the inspiration to create a life they love. It’s the biggest dataset of ideas ever assembled, with over 100 billion recipes, home hacks, style inspiration and other ideas to try. More than 250 million people around the world use Pinterest to dream about, plan and prepare for things they want to do in life.
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