Senior Staff Marketing Researcher

Posted 22 Days Ago
Be an Early Applicant
2 Locations
Remote
242K-266K Annually
7+ Years Experience
Software
Discord is a voice, video and text app that helps friends and communities come together to talk and hang out.
The Role
Quantitative Market Researcher at Discord responsible for transforming data into insights to shape strategy, collaborate with teams, lead consumer research, and craft compelling narratives for external sharing. Reporting to Head of Product Insights and Chief Communications Officer.
Summary Generated by Built In

Discord is used by over 200 million people every month for many different reasons, but there’s one thing that nearly everyone does on our platform: play video games. Over 90% of our users play games, spending a combined 1.5 billion hours playing thousands of unique titles on Discord each month. Discord plays a uniquely important role in the future of gaming. We are focused on making it easier and more fun for people to talk and hang out before, during, and after playing games.

This position is US based only.

As a Quantitative Market Researcher at Discord, you'll be at the forefront of data-driven decision-making, transforming quantitative data into compelling insights-led stories. You'll collaborate closely with your teammates to analyze data, deeply understand our customers, products, and markets, and craft cohesive narratives that shape Discord's strategy both internally and externally.

Your expertise in survey methodology and data interpretation will be crucial as you partner with Product and Marketing teams to package our insights for internal and external storytelling. Beyond data analysis, you'll lead consumer research initiatives, transform complex data into clear insights, and creatively inspire teams with compelling stories derived from internal user data and external market trends.

Reporting to the Head of Product Insights and with a dotted line to the Chief Communications Officer, you'll collaborate closely with Discord's MarComm leadership team. Your mission will be to conduct user and market research, synthesize insights, and craft compelling narratives to share externally with press, media, and business partners.

What You'll Be Doing

  • Design, administer, and analyze surveys to extract insights on product and brand perception, market size, structure, and user behavior.
  • Collaborate with internal researchers and data scientists to synthesize and uplevel insights for an executive audience and ensure they are delivered in the right context.
  • Integrate various data sources (qualitative research, secondary research, campaign analytics, attribution metrics) with UXR & Data Science teams to triangulate research insights.
  • Communicate research findings and recommendations creatively and compellingly across a number of formats (presentations, videos and infographics)  to both technical and non-technical audiences.
  • Translate insights into external assets that enhance Discord's brand sentiment as a thought leader in the gaming industry.
  • Shape marketing research prioritization and implementation through collaboration with Marketing, Product, and the broader Research team.
  • Contribute to  processes that improve research operations.

What you should have

  • A Bachelor’s degree in social science, statistics, marketing science, or a related quantitative field.
  • 10+ years of hands-on experience in primary research, either in-house or in a consultancy/agency, working with executive and/or C-suite level stakeholders to clarify research needs.
  • Hands-on experience in independently designing and running quantitative research, including questionnaire creation, survey programming, sampling, weighting, data cleaning & analysis, and reporting. Well-versed in interpreting data from experiments. 
  • Experience in conducting both quick, tactical research and longer-term strategic studies.
  • Ability to manipulate and analyze data using common statistical tools or languages like R, SAS, SPSS, or Stata.
  • A proactive approach to applying research skills to influence business and marketing strategy, with the ability to present findings to both technical and non-technical audiences.
  • Experience working in the gaming / media / entertainment industry.
  • A passion for your craft and a love for data-driven storytelling


#LI-Remote
The US base salary range for this full-time position is $242,000 to $266,000 + equity + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include equity, or benefits.

Why Discord? 
Discord plays a uniquely important role in the future of gaming. We're a multiplatform, multigenerational and multiplayer platform that helps people deepen their friendships around games and shared interests. We believe games give us a way to have fun with our favorite people, whether listening to music together or grinding in competitive matches for diamond rank. Join us in our mission! Your future is just a click away!

Check out our inclusion, diversity and purpose efforts, company principles, or learn more about the Life @ Discord experience!

Top Skills

R
SAS
Spss
Stata
The Company
San Francisco, CA
900 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

Discord is a voice, video and text app that helps friends and communities come together to hang out and explore their interests — from artists and activists, to study groups, sneakerheads, plant parents, and more. With 150 million monthly users across 19 million active communities, called servers, Discord has grown to become one of the most popular communications services in the world. Discord was built without selling ads or user data and instead, offers a premium subscription called Nitro that gives users special perks like higher quality streams and fun customizations.

Why Work With Us

Imagine a workplace that not only tolerates but celebrates the unique perspectives each and every person brings to it. One that is representative of the world we want to live, play and work in. Well, imagine no more. Just as Discord gives everyone the power to belong, we are building a workplace that is welcoming and inclusive from the inside out.

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