Senior Product Marketing Manager

The Role:

As the Senior Product Marketing Manager – Retail Media Management, you will own the positioning, messaging, and go-to-market strategy for CommerceIQ’s Retail Media Management solutions. You will report directly to the Vice President of Product Marketing and work closely with product management, sales, customer success, and demand generation teams to drive awareness, adoption, and revenue growth. This is an opportunity to shape how leading brands maximize their retail media investments across Amazon, Walmart Connect, Instacart Ads, and other key retail media networks.

This position can be hybrid from our headquarters in Mountain View, CA or remote in the United States

What You'll Do:

Product Positioning & Messaging

• Develop compelling positioning and messaging that differentiates CommerceIQ’s Retail Media Management solutions.
• Articulate the value of AI-driven retail media optimization, budget automation, and advertising analytics to brand advertisers and agency partners.
• Create engaging content such as whitepapers, webinars, and customer success stories to drive thought leadership in retail media.

Go-to-Market (GTM) Strategy & Execution

• Lead product launches and feature releases, ensuring sales, marketing, and customer success teams are equipped to drive adoption.
• Collaborate with demand generation and content teams to create campaigns, webinars, and digital marketing assets that drive leads and customer engagement.
• Define key metrics to measure product marketing success and optimize strategies based on performance.

Market & Customer Insights

• Conduct market research to track trends in retail media, programmatic advertising, and AI-driven ad optimization.
• Gather customer insights through interviews, surveys, and engagement with account teams to refine messaging and feature prioritization.
• Monitor competitors and emerging technologies to help shape CommerceIQ’s product roadmap and marketing approach.

Sales & Revenue Enablement

• Create sales enablement materials, including competitive battle cards, pitch decks, and case studies, to help sales teams close more deals.
• Train sales and customer success teams on CommerceIQ’s retail media value proposition, ensuring they can effectively communicate our differentiation.
• Develop ROI calculators and proof-of-value frameworks to demonstrate the financial impact of our Retail Media Management solutions.

What You'll Bring:

• 5+ years of experience in B2B SaaS product marketing, preferably in advertising technology, retail media, e-commerce, or digital marketing platforms
• Deep understanding of retail media networks, sponsored ads, DSPs, and programmatic advertising
• Proven experience driving product positioning, go-to-market execution, and sales enablement in a fast-paced, high-growth environment
• Excellent storytelling and content creation skills with a data-driven mindset
• Strong collaboration skills with the ability to work cross-functionally across product, sales, and marketing teams
• Bachelors degree is required; MBA is preferred

Nice to Haves:

• Experience using Google Ads, Amazon Advertising, Walmart Connect, or other retail media platforms is a plus

Benefits & Perks: 

The typical base pay range for this role across the US is USD: $118,000 - $162,000/per year + bonus.

This base pay range may be inclusive of several career levels at CommerceIQ and will be narrowed based on a number of factors including the candidate’s experience, qualifications, and location.  

Base salary is just one part of your total rewards package at CommerceIQ. You may also be eligible for long-term incentives, in the form of company stock options, as well as potential discretionary bonuses. You will also receive access to:

• Comprehensive medical, vision, and dental coverage
• A 401(k)-retirement plan
• Short & long-term disability insurance 
• Life insurance
• Paid parental leave
• Monthly reimbursements for gym, phone, and internet
• 10+ paid company holidays in each calendar year, quarterly Global Recharge Fridays, and unlimited PTO

Check out our LinkedIn page to learn more about what it’s like to work at CommerceIQ! 

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any other category prohibited by applicable law.