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Danaher Corporation

Senior Manager, Global Product Marketing, Workflow and IT Solutions

Job Posted 20 Days Ago Posted 20 Days Ago
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5 Locations
145K-185K Annually
Senior level
5 Locations
145K-185K Annually
Senior level
Responsible for developing marketing strategies for workflow and informatics solutions, leading campaigns, and collaborating with cross-functional teams to enhance product positioning and revenue.
The summary above was generated by AI

Wondering what's within Beckman Coulter Diagnostics? Take a closer look.

 At first glance, you'll see that for more than 80 years we've been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We're building a culture that celebrates backgrounds, experiences, and perspectives of all our associates. Look again and you'll see we are invested in you, providing the opportunity to build a meaningful career, be creative, and try new things with the support you need to be successful.

Beckman Coulter Diagnostics is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together, we're working at the pace of change to improve patient lives with diagnostic tools that address the world's biggest health challenges.

The Senior Manager Global Product Marketing, Workflow and IT Solutions is business critical role responsible for the global product commercialization strategy and post launch campaign development and execution for our Automation and Clinical Informatics solutions. At Beckman Coulter, our vision is to relentlessly reimagine healthcare, one diagnosis at a time.

 In this role, you will have the opportunity to:
 

  • Develop global marketing strategy and build compelling value propositions for Beckman Coulter's workflow and informatics solutions (Automation / CIT) with the end goal of upholding positioning, driving product adoption and attachment rates, and growing product revenue.

  • Lead campaign development and strategic initiatives as part of the Global Product Marketing Plan through collaboration across cross-functional teams, including Product Management and Regional Marketing, to generate product claims matrix, forecasts, evidence plans, thought leadership initiatives, global campaigns, sales training, tools, and collateral.

  • Cultivate partnerships with key experts to support the elevation of product/solution thought leadership

  • Utilize customer, market and business insights to find opportunities for campaign optimizations that allow us to differentiate our workflow and CIT solutions in the marketplace, grow product revenue, and move healthcare forward.

  • Develop expertise on customer buying criteria, market segmentation and the competition to build strategies that win in the market and best position the business.

The essential requirements of the job include:

  • Bachelors Degree in field with 14+ years or masters degree with 12+ years or doctoral degree with 9+ years.

  • In-depth understanding of the Hospital Lab environment and hospital lab stakeholders.

  • Strong knowledge and experience in the IVD industry, encompassing marketing, product launch and commercial practices.

  • Demonstrates adeptness in communication and influencing across all organizational levels.

  • 25-35% required travel to support business activities, ability to travel internationally
     

It would be a plus if you also possess previous experience in:

  • Automation or clinical informatics

  • Hospital Lab sales experience

Job Location

In-person, preferably Munich Germany, Chaska MN, Miami FL or Brea CA, may be remote for qualified candidates.

At Beckman Coulter Diagnostics we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position may be eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Beckman Coulter Diagnostics can provide.
 

The salary range for this role is $145,000 - $185,000 annually. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. 

For more information, visit www.danaher.com.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at applyassistance@danaher.com to request accommodation.

Top Skills

Automation
Campaign Development
Clinical Informatics
Ivd Industry
Marketing Strategy
Product Commercialization

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