Senior Content Creator & Social Media Manager

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San Francisco, CA
Hybrid
117K-141K Annually
Design
The Role

As a Senior Content Creator, you will be responsible for creating, scaling, and managing our organic social content & influencer strategy. You have experience creating product centric (not limited but inclusive of) content for platforms such as Tiktok & IG. You have a proven track record of building communities and driving repeat viewership. You understand the social economy and are passionate about creating engaging content. You are able to create content independently while also working closely with the marketing & creative teams as needed. The ideal candidate has a strong understanding of the social media landscape (Tiktok, IG, Pinterest, Youtube, etc.), is highly creative, and has a passion for cultural trends, storytelling and innovation.


This role is local to SF and requires coming into our studio at least once a week.


Please be sure to include links to social media profiles you have directly created content for, preferably in front of the camera.

Key Responsibilities

  • Create, curate, and manage social first content (video, image, copy) across social media platforms such as Tiktok, Instagram, Pinterest, Youtube and others. Should be very familiar with editing software (Capcut, Inshot, etc..)
  • Develop and execute a comprehensive social media strategy to align with business goals and overall brand strategy.
  • Identify, reach out to, and contract with content creators & influencers and brand advocates in order to efficiently manage the content creator/influencer budgets.
  • Monitor and respond to customer interactions, fostering a positive community and establishing our social brand voice.
  • Collaborate with the marketing and creative teams to ensure cohesive brand messaging and visual identity.
  • Analyze social media metrics and provide insights to optimize performance and inform future strategies.
  • Stay up-to-date with the latest social media best practices, tools, and trends.
  • Monitor competitor activity and industry trends to identify opportunities for growth and improvement.
  • Proactively pitch compelling stories to creative teams to maximize brand impact socially & culturally.

Qualifications

  • 6-8 years of proven experience creating content for & scaling Tiktok communities
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Experience, passion and a love for content creation
  • Experience, passion and a love for influencer marketing
  • Experience, passion and a love for building content and community through social
  • Expansive knowledge of the creator economy on all platforms
  • Ability to work independently and as part of a team in a fast-paced environment
  • Strong organizational and time-management skills
The Company
San Francisco, CA
47 Employees
On-site Workplace
Year Founded: 2016

What We Do

Gantri is a new kind of design manufacturer. We help designers create high-quality, affordable and sustainable modern designs and sell directly to consumers. Our secret? Manufacturing products on-demand using cutting-edge 3D printing and innovative plant-based materials.

Since launching lighting in 2017, we've collaborated with some of world's best designers, studios and brands, including Ammunition, Dims and Muka Design Lab. We’re the winner of Time’s Best Inventions 2020, Fast Company’s Most Innovative in Design 2020, Gear Patrol’s Top 100 Products of 2020, Architectural Digest’s Cleverest Awards 2020 and many other awards.

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