At Guild, we believe talent is everywhere and that opportunity should be too. We continue to have our home and headquarters in Denver, but we have embraced a distributed model of working to reach the best talent in the United States. While some roles may require proximity to our Denver office, roles based outside of our Denver office can sit in any of the following 30 states: AZ, CA, CO, CT, FL, GA, ID, IL, KS, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, SC, TN, TX, UT, VA, WA, WI and Washington D.C. Please only apply if you are able to live and work full-time in one of the states listed above. State locations and specifics are subject to change as our hiring requirements shift.
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If you are an Internal Candidate, please apply via our Internal Job Board.
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At Guild, we uphold our Core Values in everything we do. Our team emphasizes our Core Values in the following ways:
- -using a combination of feedback and reflection to gain productive insight into personal strengths and development areas
- - building partnerships and working collaboratively with others to meet shared objectives
- - holding self and others accountable to meet commitments
- - recognizing the value that different perspectives and cultures bring to our company
The is the central owner for Guild’s overall messaging and positioning for employer partners. The Director will create cohesive messaging and positioning that spans Guild’s solutions and industries and ensure it is a strong foundation to customize for specific audiences and channels. Additionally, the Director will conceptualize and create go-to-market assets and collateral (e.g., core pitch deck, demo strategy, depositioning assets) and oversee Guild’s strategy for ensuring that go-to-market teams can easily and quickly access the materials and expertise they need.
- Develop expertise on Guild’s solution, the market, and customers to be the central authority on how we message and position our solution to employers Partner with other Guild Marketing & Brand leaders on Career Opportunity Platform category definition and creation
- Understand nuances of messaging and positioning work from colleagues across Marketing (e.g., verticals, solution zones, across channels, etc) to ensure Guild’s overarching employer-facing narrative accounts for them, and that they are aligned to our overall narrative
- Develop deep relationships with go-to-market leaders (sales, solution consulting) to have a real-time pulse of the sales activation support required by their teams
- Serve as the central owner for Guild’s overall employer-facing messaging and positioning – across verticals, solution zones, and channels – to ensure it seamlessly connects and uses one voice
- Conceptualize and own the messaging hierarchy / message housingfor Guild’s employer-facing go-to-market work, including core sales materials such as value propositions, personas, base pitch deck, and resources on how our solution works
- Conceptualize and execute Guild’s solution demo strategy
- Develop a cadence for regularly reviewing and updating core sales materialsto identify needs and prioritize creation of additional high-impact employer-facing assets
- Translate competitive insights into positioning for go-to-market teams and client-facing depositioning assets
- Support Guild leadership on other key, scaled external-facing messaging and assets (e.g., creating analyst relations materials)
- Oversee the approach to Guild’s information-sharing infrastructure e.g., (#phone-a-pmm channel, RFP repository, Guild Stats Central) to ensure that go-to-market teams can easily access information and resources in a timely manner
- Collaborate with the Partnerships Enablement team to conceptualize and execute knowledge management strategy and structures
- Support building the culture and operating system for the newly designed Solution Marketing team
- Lead quarterly Sales Activation planning and ongoing prioritization, ensuring that priorities are tightly aligned with go-to-market needs
- Supervise projects of one junior team member, including providing guidance on prioritization and feedback on their work
- Mastery of product/solutions marketing skill set within the context of a b2b business (bonus if within b2b2c)
- Excellent storytelling and written/oral presentation skills–you’ve successfully produced client facing assets and collateral in the form of decks, one-sheets etc.
- Entrepreneurial cross-functional collaboration: skilled at deeply engaging stakeholders, efficiently managing projects, and building new processes to support the work
- Dynamic problem solving and strategic thinking, with deep curiosity and a learning mindset
- Something else? Wonderful, we are curious to learn more about you!
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At , we unlock the talent and economic potential of America’s workforce for employees and their companies. We partner with the nation’s largest employers—including Walmart, Chipotle, Discover, Hilton, Macy’s, Target, and The Walt Disney Company—to create cultures of opportunity that help them attract and retain top talent, while building the workforce of the future from within. By using our proprietary Career Opportunity Platform to develop education and learning programs that work in the real-world, thousands of employees at those companies have gained the skills, knowledge, and guidance they need to build a brighter future for themselves and their families—all without paying for tuition or career services on their own.
Guild is female-founded and a certified B Corp. The company has been named to the TIME100 Most Influential Companies of 2022 list, CNBC Disruptor50 list three years in a row, Inc. Best Led Companies list, Fast Co. World Changing Ideas list and the B Lab Best for the World list among many others.
I understand that I am applying for employment with Guild Education and am being asked to provide information in connection with my application. I further understand that Guild gathers this information through a third-party service provider and that Guild may also use other service providers to assist in the application process. Guild may share my information with such third-party service providers in connection with my application and for the start of employment. Guild will treat my information in accordance with Guild’s Privacy Policy.
I have reviewed and agree to Guild’s Privacy Policy as well as the privacy policies of the third-party service providers used by Guild associated with the application process. Please see the California Notice at Collection if you are an applicant that resides in the State of California.
What We Do
Guild’s Career Opportunity Platform™ enables forward-thinking employers to invest in their employees, unlocking life-changing opportunities for personal and professional growth through education and learning programs, career development, and one-on-one coaching. Guild partners with the nation’s largest employers — including Walmart, Chipotle, Discover, Hilton, Macy’s, Target, Providence Health, and The Walt Disney Company — to create cultures of opportunity that will help them attract and retain top talent, and build the workforce of the future. Guild offers a marketplace of curated education and learning programs designed for what working adults need to succeed in their programs. Layered onto that is support, guidance, and resources at every step to help ensure the new skills employees are building translate into career pathways that are in demand at their companies — all without paying for tuition or career services on their own.
Why Work With Us
As a certified B-corp with a double-bottom line business model that does well by doing good, we're looking for people who want to help us expand economic opportunity through education. You’ll join a driven and collaborative team, be challenged every day and go home knowing you’re helping to make a difference in the lives of working adults.
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