Product Marketing Manager - Lidar

Posted 20 Days Ago
Be an Early Applicant
San Francisco, CA
Hybrid
160K-190K Annually
3-5 Years Experience
Automotive • Hardware • Semiconductor
Ouster builds the eyes of autonomy.
The Role
Product Marketing Manager role at Ouster, responsible for owning the marketing and sales strategy for lidar products. Requires deep understanding of technology, defining GTM strategy, analyzing sales data, and driving product launches. Must excel in communication, teamwork, and take ownership of product marketing success.
Summary Generated by Built In

At Ouster, we build sensors and tools for engineers, roboticists, and researchers, so they can make the world safer and more efficient. We've transformed LIDAR from an analog device with thousands of components to an elegant digital device powered by one chip-scale laser array and one CMOS sensor. The result is a full range of high-resolution LIDAR sensors that deliver superior imaging at a dramatically lower price. Our advanced sensor hardware and vision algorithms are used in autonomous cars, drones and many other applications. If you’re motivated by solving big problems, we’re hiring key roles across the company and need your help!


We’re looking for a Product Marketing Manager to own our go-to-market efforts for our core hardware products. In this role, your core responsibility will be owning the marketing and sales strategy for our lidar products. As a part of this you will be the subject matter expert on our sensors, analyze trends in our sales data, designing and updating pricing, defining our competitive positioning, and launching new products. This is a role for a leader, self-starter, a strong communicator, a hungry learner, someone who is comfortable getting technical with our products, and most importantly someone who wants to have a huge impact in one of the most transformational industries in the world today. 


We are based in San Francisco and accommodate local or remote working options.

Responsibilities:

  • Deeply understand our technology, working closely with our product and engineering teams
  • Define and drive our industry GTM strategy, building partnerships and leading sales and marketing teams to execute against your strategy and company growth targets.
  • Be an expert in what our customers are trying to achieve and how we can help them get there, as well as all competition and their value propositions
  • Internally serve as the expert on our sensors, lidar technology, and our target industries. Help surface new products, features, and selling strategies that will help us grow
  • Define our messaging and our content strategies, as well as be a key driver of the product roadmap. Be the expert in how to sell our unique features and technology
  • Execute attention-grabbing product and feature launches that differentiate Ouster and expand our addressable markets and use cases
  • Create compelling pitches and sales resources needed to improve win rates and close deals faster
  • Drive campaigns that convert into meaningful new business. Write compelling content to draw in new leads, including blog posts, webinars, competitive performance reports, and pitch decks
  • Communicate broadly and frequently. Share all that you know with our sales team and our distributor partners to help them close more deals and grow our business

You Have: 

  • Comfort with highly technical details and a strong curiosity
  • Strong analytical skills - comfort with excel and creating models to understand our sales trends
  • Exceptional writing and communication skills. Ability to tell a compelling story of how our products solve problems for our customers
  • Comfort with creating polished presentations
  • Great teamwork and teambuilding skills. Ability to build relationships across all functions in the company
  • Bias towards action. You will be the driver for our lidar product marketing and will need to take an ownership mindset towards all aspects of the business. Success is defined by deals closed and revenue growth. 
  • Ability to work in a fast paced, entrepreneurial, growth minded company
  • Bachelor's Degree or higher in engineering

Desired but not required: 

  • Product marketing experience - product launches, messaging, content creation, and sales enablement
  • Consulting Experience
  • An MBA
  • Experience with hardware products
  • Worked with lidar, cameras, radar, or IoT devices before

We acknowledge the confidence gap at Ouster. You do not need to meet all of these

requirements to be the ideal candidate for this role.


At Ouster we offer a range of competitive benefits, as we believe in taking care of our employees in all aspects of their lives. Our newly renovated office, located in the Mission District of San Francisco, is a dog-friendly workplace with a kitchen stocked with snacks, fresh fruit and drinks, and a complimentary dinner catered nightly. Additional perks include 15 vacation days/10 paid holidays annually; paid parental leave; pre-tax commuter or health care/dependent care accounts; 401K match up to 4%; medical, vision and dental plans with premiums covered at 100% for the employee and 75% for dependents (Cigna or Kaiser); life insurance; and short term disability and long term disability. Ouster offers the best benefit options available because we consider the well-being of our employees a top priority.


Top Skills

Excel
The Company
San Francisco, CA
0 Employees
On-site Workplace
Year Founded: 2015

What We Do

At Ouster, we're developing advanced sensor hardware and vision algorithms for autonomous vehicles, machines, and smart infrastructure. We're looking for software and hardware engineers interested in working on the systems that underpin modern robotics: high performance sensors, localization, object detection, tracking and classification.

Ouster (NYSE: OUST) is a leading provider of high-resolution digital lidar sensors for the industrial, smart infrastructure, robotics, and automotive industries. Ouster products offer an excellent combination of price and performance and are built to a set of requirements that are flexible enough to span hundreds of use cases and enable revolutionary autonomy across industries. Ouster has approximately 600 customers in over 50 countries with offices in the Americas, Europe, Asia-Pacific and the Middle East. For more information, visit www.ouster.com, or connect with us on Twitter or LinkedIn.

Why Work With Us


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