Head of Sports Marketing

About 1Password:

We all have important information we need to manage, and protecting it should be easy. Over 150,000 businesses and millions of people log in to 1Password to unlock smart, simple access to everything they care about. Our vision is to create a safer, simpler digital future for everyone, and our culture values simplicity, honesty and a human-centric approach to solving problems. Come help us unlock peace of mind so everyone can stay safer online.

As the Head of Sports Marketing, you will lead 1Password’s global brand partnership with Oracle Red Bull Racing. In this role, you will develop and execute a high-impact program that increases awareness of 1Password as the leader in Extended Access Management and showcases the power of our enterprise cybersecurity offerings. Your focus will be on driving engagement with key security buyers and amplifying our partnership through strategic marketing initiatives, events, and storytelling.

You will be the driving force behind 1Password’s presence in the world of Formula 1®, leveraging the Oracle Red Bull Racing partnership to position us as a world-class cybersecurity company. This is an exciting opportunity to blend brand marketing with global sports sponsorship, while collaborating with teams across the organization to ensure alignment and maximize business impact.

This is a remote opportunity within the US and Canada.

What we're looking for:

• Experience: Proven experience in global brand sponsorships, specifically in Formula 1
• Strategic Thinking: A strategic leader with a creative mindset, capable of executing bold, out-of-the-box ideas with precision.
• Storytelling: A passion for impactful storytelling, with the ability to craft compelling narratives that resonate with target audiences.
• Leadership: A proven track record of leading cross-functional teams, influencing executives, and collaborating across departments to achieve extraordinary outcomes.
• Partnership Relations: Strong relationship management skills, with a focus on maximizing partnership value and ensuring alignment with brand objectives.
• Performance Metrics: Experience establishing KPIs, tracking performance, and using insights to optimize partnership programs.
• Communication Skills: Exceptional verbal and written communication skills.

What you can expect:

• Lead the global brand partnership with Oracle Red Bull Racing, developing and executing marketing plans to maximize impact.
• Manage key relationships with Oracle Red Bull Racing and other partners to ensure alignment and long-term success.
• Collaborate cross-functionally to integrate the partnership into broader brand, digital, and revenue marketing initiatives.
• Continuously assess partnership performance, optimizing resource allocation to maximize brand awareness, affinity, and business impact.
• Leverage Oracle Red Bull Racing events to create connections between brand, revenue, and customer loyalty.
• Develop and deliver breakthrough storytelling ideas that elevate our brand.
• Work with senior leadership to identify and secure additional high-impact sports partnerships.
• Ensure consistent and compelling brand representation across all sponsorship initiatives.
• Lead the development of high-impact hospitality experiences for VIP customers and prospects.




Please note: This job posting will close on Friday, March 28th, 2025. Applications submitted after this date may not be considered.

USA-based roles only: The Annual base salary for this role is between $219,000 USD and $297,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

Canada-based roles only: The Annual base salary for this role is between $212,000 CAD and $286,000 CAD, plus immediate participation in 1Password’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.

We believe in the power of remote work, but we also recognize that in-person connection is sometimes important to help us achieve our mission. While we are a remote-first company, occasional travel for in-person engagement will be a part of this role. Frequency will depend on role and responsibilities, and may include, but is not limited to, annual department-wide offsites, team meetings, and customer/industry events. These events will typically be held in varying locations across Canada and the US.

What we offer:

We believe in working hard, and resting hard. We’re always looking for new ways to support our team members, but here’s a glance at what we currently offer:

Health and wellbeing

> 👶 Maternity and parental leave top-up programs

> 👟 Wellness spending allowance

> 🏝 Generous PTO policy 

> 💖 Company-wide wellness days off scheduled throughout the year 

> 🧠 Wellness Coach membership

> 🩺 Comprehensive health coverage

 Growth and future 

> 📈 Company equity for all full-time employees

> 💸 Retirement matching program

> 💡 Training budget, 1Password University access, and learning sessions 

> 🔑 Free 1Password account (and friends and family discount!) 

Flexibility and community

> 🤝 Paid volunteer days 

> 🌎 Employee-led DEIB programs and ERGs and ECGs

> 🏠 Fully remote environment

> 🏆 Peer-to-peer recognition through Bonusly

You belong here.

1Password is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Be yourself, find your people and share the things you love.

Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at nextbit@agilebits.com and we’ll work to meet your needs.

Remote work is a part of our DNA. Given that our company was founded remotely in 2005, we can safely say we're experts at building remote culture. That said, remote work at 1Password does mean working from your home country. If you've got questions or concerns about this, your talent partner would be happy to address them with you.

Successful applicants will be required to complete a background check that may consist of prior employment verification, reference checks, education confirmation, criminal background, publicly available social media, credit history, or other information, as permitted by local law.