Growth Marketing Associate - Product & Data

Job Posted 22 Hours Ago Posted 22 Hours Ago
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San Francisco, CA
80K-100K Annually
Junior
Financial Services
The Role
As a Growth Marketing Associate at Rocket Money, you will enhance marketing technology systems, support cross-functional teams, and improve data literacy within the growth marketing team. You will research and implement tools, create quarterly roadmaps, and ensure optimization of processes for better decision-making in user acquisition.
Summary Generated by Built In

ABOUT ROCKET MONEY 🔮

Rocket Money’s mission is to meaningfully improve the financial prosperity of millions of people. Rocket Money offers members a unique understanding of their finances and a suite of valuable services that save them time and money – ultimately giving them a leg up on their financial journey.

Please note: We strongly encourage team members to be in the San Francisco office 1-2 days per week, though there is no formal in-office requirement.

ABOUT THE ROLE 🤹‍♀️

Reporting to our Senior Growth Marketing Manager - Product & Data, you will play a central role in managing and improving the marketing technology systems at Rocket Money. You will support the growth marketing team by ensuring they have all information and data needed to make decisions. You will constantly challenge our status quo and hunt for new tools to fold into our stack. This is a role that will put you in the center of three teams (growth, engineering, and data), and you will give you a chance to make both immediate and sustained impact to our bottom line.

Specifically, you will:

  • Manage Rocket Money’s marketing technology processes and help guide strategy.
  • Constantly research, recommend, build, and implement new tools to add to our toolbox.
  • Build quarterly marketing technology roadmaps, with an eye to optimize implementation effort against implementation payoff.
  • Collaborate with a team of growth marketers to improve their data literacy.
  • Work cross-functionally with our growth engineering team and data team to define and deliver growth goals.
  • Never stop at “good enough”; you will always be on the lookout for issues with our current systems or processes and won’t stop until they’re solved.

ABOUT YOU 🦄

  • 1-2 years experience in user-acquisition and data-driven marketing at a high-growth consumer-focused startup. Or 1-2 years experience in a media buying & strategy role at a media agency serving high-growth startups.
  • Data wizard with a deep analytical background in growth KPIs (ROAS, CAC, LTV:CAC) and the ability to translate learnings into actionable strategy.
  • Experience working collaboratively with data and engineering teams.
  • Ability to translate complicated data and engineering concepts to marketers using everyday, intuitive language.
  • Expert in mobile app attribution & tracking (Apple SKAdNetwork, deterministic tracking via mobile measurement partners).
  • Expert in web attribution & tracking (tracking via pixels, conversion APIs).
  • You are a self-starter and know how to be scrappy.
  • Advanced Excel user. Intermediate understanding of SQL and data visualization tools (e.g. Looker, Tableau, etc).

WE OFFER 💫

  • Health, Dental & Vision Plans
  • Life Insurance
  • Long/Short Term Disability
  • Competitive Pay
  • 401k Matching
  • Team Member Stock Purchasing Program (TMSPP)
  • Learning & Development Opportunities
  • Tuition Reimbursement
  • Unlimited PTO
  • Daily Lunch, Snacks & Coffee (in-office only)
  • Commuter benefits (in-office only)

Additional information: Salary range of $80,000 - $100,000. Base pay offered may vary depending on job-related knowledge, skill, and experience.

Rocket Money, Inc is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.*

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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The Company
221 Employees
On-site Workplace

What We Do

Rocket Money (formerly known as Truebill) is a leading personal finance app with a mission to empower people to live their best financial lives. We offer our 3.4 million members a unique understanding of their finances and a suite of valuable services that save both time and money -- ultimately giving them a leg up on their finanical journey. Members can manage their subscriptions, lower their bills, build budgets and automatically set aside money to reach their savings goals. We've saved our members $245 million and counting.

In late 2021, we were acquired by Rocket Companies (NYSE: RKT) for $1.275 billion with the goal of creating a centralized destination for consumers to manage their entire financial lives. As paying premium members more than doubled year-over-year in July 2022, we announced our new name, Rocket Money.

At Rocket Money, we believe we can do our best work operating as a team. We are committed to using our experience at work to support our own and each other's personal growth journeys. If you are someone who enjoys solving hard problems, likes collaborating and is passionate about our mission; let's talk. We hire from all industries and look for a diverse set of experiences in our talent. To see our open roles go to www.rocketmoney.com/careers.

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