Brand Director

BRAND DIRECTOR: THE ARCHITECT OF BOLD CYBER RESILIENCE

The Opportunity

We're not just looking for a Brand Director—we're seeking a visionary disruptor who lives and breathes our core traits: Smart. Cool. Bold.

At Rubrik, we're defining the future of cyber resilience in the AI era, and we need someone who can translate our groundbreaking technology into memorable brand moments that cut through the digital noise. This isn't marketing as usual; this is brand architecture with attitude.

Who You Are

You're equal parts strategic mastermind and creative force, someone who sees opportunities where others see obstacles. You have an uncanny ability to translate complex technology into stories that resonate emotionally with CISOs and CIOs while still turning heads in the broader market.

You're the rare talent who…

• THINKS SMART: Transforms data into insights, trends into strategies, and challenges into opportunities
• DEFINES COOL: Delivers work that makes others say "I wish I'd thought of that"
• ACTS BOLD: Takes calculated risks that competitors wouldn't dare, creating category-defining moments that become industry legend

You'll transform how the cybersecurity world perceives Rubrik through…

• Brand Reimagination:  Craft and execute a brand identity so distinctive it defines the category. You'll own our value proposition, voice, and visual identity, making it so compelling that Rubrik becomes instantly recognizable in a sea of tech sameness.
• Market Moments: Orchestrate high-impact brand activations and awareness campaigns that don't just participate in the conversation, they create it. Break Rubrik out of the cybersecurity echo chamber by forging strategic relationships with unexpected influencers and thought leaders. Your campaigns will be the ones industry influencers reference in their keynotes.
• Digital Content Resonance: Lead the development of thumb-stopping content that decision-makers actually consume and share. Your data-driven approach will ensure every piece serves both thought leadership and concrete business objectives—making Rubrik's voice impossible to ignore.
• Audacious Growth Marketing: Design campaigns with the perfect balance of creative boldness and data-driven precision that function as sophisticated customer acquisition engines. You'll blend creative boldness with analytical precision to build programs that drive measurable ROI while simultaneously elevating brand perception.
• Talent Magnetism: Inspire a dream team of creative and content professionals eager to produce work that makes the competition ask, "How did they pull that off? You'll advocate for strategic investments that enable your team to create industry-defining work that delivers remarkable business impact.
• Audience Intimacy: Develop an almost uncanny understanding of CIOs, CISOs and their teams, not just as professionals but as human beings with specific challenges, aspirations, and content consumption habits. You'll translate these insights into experiences that make technical leaders feel truly understood and supported by the Rubrik brand.

The X-Factors We're Seeking

• Track record of transforming good brands into unforgettable ones with measurable business impact
• Demonstrated ability to navigate the tech and security ecosystem with credibility while bringing fresh perspective from outside the echo chamber
• Proven talent for creating moments of brand magnetism that attract both press coverage and customer interest
• Natural ability to read a room—whether that's a board presentation or a creative brainstorm—and adjust your approach accordingly
• Instinct for identifying cultural moments where Rubrik can authentically participate and stand out
• Minimum 10+ years of experience building brands that people actually remember and talk about
• Bachelor's degree, though we're more impressed by your portfolio than your pedigree

Join Us

If you see brand building as both art and science, if you're energized rather than intimidated by disrupting a technical category, and if you're ready to create work that becomes the new standard—we should talk.

This isn't just another leadership role. This is your opportunity to define what brand marketing can achieve in cybersecurity.

Smart. Cool. Bold. Is that you?

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