Brand Designer

Posted 25 Days Ago
Be an Early Applicant
San Francisco, CA
110K-125K Annually
Mid level
Cryptocurrency
The Role
The Brand Designer will execute brand design for marketing and educational materials, ensuring brand alignment across different locations. Responsibilities include conceptualizing designs, creating visual assets, collaborating with team members, and maintaining high creative standards while keeping up with industry trends.
Summary Generated by Built In
About the Company:

World is a network of real humans, built on privacy-preserving proof-of-human technology, and powered by a globally inclusive financial network that enables the free flow of digital assets for all. It is built to connect, empower, and be owned by everyone.

This opportunity would be with Tools for Humanity. About the Role:

You will be responsible for executing brand design for location marketing and educational materials globally and ensure brand alignment. These materials will shape the look and feel of the locations, as well as how we convey to users who we are, what our mission is, and what does this mean for them. You will report to the Head of Brand Design and work directly with diverse stakeholders across the organization to understand the strategic and operational needs and translate them into compelling, simple, local, and accessible design materials that maintain a high creative standard. Your work will have high visibility globally and support strategic and operational priorities for many teams across the organization (e.g., product, operations, legal, data privacy, communications, etc.). 

World is a network of real humans built on a privacy-preserving proof of personhood and a globally inclusive financial network. It is built to connect, empower, and be owned by everyone. This is a fast-growing, ambitious project without a blueprint. Reporting to the Head of Brand Design, we are seeking a Brand Designer to help us imagine, define, evolve, and maintain what this unique project looks and feels like. In this role, you will collaborate closely with stakeholders across the organization to understand both strategic objectives and operational requirements, translating these insights into clear and culturally resonant design materials that meet high creative standards.

In this role, you will:

  • Conceptualize and design creative ideas and concepts in alignment with brand strategy and Head of Brand Design
  • Work on multiple projects at the same time for different markets around the worldYou will be responsible for designing graphic and marketing materials, assisting, and collaborating with other team members
  • Create visual assets, graphic materials, sketch and concept ideas, work on a wide range of print and digital project 
  • Work with a wider group of designers, and producers as well cross-functional stakeholders from all around the company (e.g., Market Operations, Trust & Safety, Communications, etc.)
  • Execute design and revisions according to creative direction
  • Experience with simplifying and communicating ideas to broad audiences
  • Stay up-to-date with industry trends and best practices 

About you:

  • 3+ years of experience in brand  design print and digital
  • Proficient in Adobe Creative Suite (Illustrator, Photoshop), Figma, and other graphic design software. After effect a plus.
  • Strong interest in new technologies
  • Strong understanding of typography, layout, color theory and current best practices.
  • Strong eye for design, page composition and layout
  • Hands-on design skills and creation of high-fidelity mockups, illustrations, and assets
  • Ability to work independently and collaboratively on projects across teams
  • Experience working in both digital and print design
  • Knowledge of press and printing processes
  • Strong communication skills and presentation skills
  • Experience working with design systems for large brands across projects
  • Creating high-fidelity mockup and assets


Bonus qualifications:

  • Past experience with digital marketing design for different range of markets
  • Experience with motion graphics or video production

We are a fast-paced start up with extremely high ambitions. We are also fun and making a genuine impact on the world.

The reasonably estimated salary for this role at TFH in San Francisco ranges from $110,000 - $125,000, plus a competitive long term incentive package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, TFH offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, vision and mental health benefits, a 401(k) plan and match, life insurance, flexible time off, commuter benefits, professional development stipend and much more!

Top Skills

Adobe Creative Suite
After Effects
Figma
Illustrator
Photoshop
The Company
129 Employees
Remote Workplace
Year Founded: 2019

What We Do

Worldcoin is a new, decentralized global currency that will be distributed fairly to as many people as possible. Worldcoin will launch by giving a free share to everyone on Earth. We believe that this is an essential step to accelerate the transition towards a more inclusive global economy, providing new ways for everyone to share future prosperity.

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