Associate Marketing Events Coordinator

Internally Titled: Associate Marketing Program Specialist 

Job Description

The Associate Marketing Program Specialist is responsible for planning, executing, and optimizing marketing programs to drive brand awareness, lead generation, and customer/partner engagement. This role requires a blend of strategic thinking, project management, and analytical skills to ensure the success of marketing initiatives.

Key Responsibilities

• Marketing Program Execution: Develop and implement marketing programs across various channels, including digital, email, social media, events, and partnerships.
• Project Management: Manage timelines, budgets, and resources for marketing programs, ensuring on-time and high-quality deliver.
• Event Coordination: Assist in organizing trade shows, prospecting events and industry events to drive brand awareness and customer engagement.
• Swag Management: Manage the end-to-end fulfillment, distribution and tracking of Tekion swag for prospects, customers and employees.
• Content Development: Collaborate with content creators, designers, and external vendors to develop engaging marketing assets such as emails, landing pages, presentations, and promotional materials.
• Performance Tracking & Optimization: Monitor, analyze, and report on key performance indicators (KPIs) to assess program effectiveness and optimize future campaigns.
• Cross-Functional Collaboration: Work closely with sales, product marketing, design, and other teams to align marketing efforts with business goals.
• Market & Competitor Research: Conduct market research and competitive analysis to identify trends, opportunities, and best practices for program improvements.

Qualifications & Skills

• Bachelor's degree in marketing, Communications, Business, or a related field.
• 2-5 years of experience in marketing program management, campaign execution, or related roles.
• Strong project management and organizational skills with the ability to handle multiple priorities.
• Experience with marketing software, CRM platforms, and digital marketing channels.
• Strong analytical skills and ability to interpret marketing performance data.
• Excellent communication and collaboration skills.
• Creative thinker with a problem-solving mindset.
• Familiarity with SEO, PPC, and social media marketing is a plus.

Preferred Qualifications

• Experience working in software technology or a technology-based company is preferred
• Knowledge of graphic design tools like Adobe, Canva, etc.
• Experience managing agency or vendor relationships is a plus.

Perks and Benefits

• Competitive compensation and generous stock options   
• 100% employer-paid top-of-the-line medical, dental and vision coverage  
• Great benefits including unlimited PTO, parental leave and free snacks and beverages  
• The opportunity to work with some of the brightest minds from Silicon Valley’s most dominant and successful companies   
• Be part of an early stage, hyper-growth start-up with the opportunity to grow and prosper    
• Work on the latest and coolest technologies – everything is home-grown and built ground-up   
• A dynamic work environment with a strong sense of community and collaboration   
• The open and transparent culture that encourages innovation, rewards performance and discourages hierarchy   
• Exciting opportunities for career growth and development   

Current Tekion Employees – Please apply via Greenhouse Internal Job Board