Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps.
Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
About the Demand team:
We are seeking a Account Director to join our Demand team with a focus on growing advertiser spend, expanding our Demand team, and collaborating with our broader commercial organization to drive product and creative innovation. The Demand team plays a crucial role in our company's revenue, and your responsibility will be to enhance team growth and foster valuable advertiser partnerships.
Responsibilities:
- Work with the Head of Demand and Regional Demand Leads to drive our advertiser growth strategy, report internally on advertiser performance wins and challenges.
- Expertly manage and grow a portfolio of mobile advertisers, define their strategies, and align internal resources to execute on their goals
- Forecast revenue and manage a pipeline of potential and current business.
- Be fully responsible for growing revenue from mature and emerging advertisers.
- Engage in daily contact with key clients, attend meetings together with reports and cross-functional team members.
- Lead customer facing communication for performance updates incl. QBRs & other strategic meetings
- Strategically partner with Core operations teams (Operations, Creative) implement growth strategy, formulate revenue driving initiatives, experiments and optimisations to meet client needs.
- Initiate performance investigations and work with Operations teams to resolve those and communicate any findings back to the client
- Work closely with internal teams (Supply, Legal, and Finance) to lead investment and legal approvals/renewals, structuring deals that maximize revenue for all constituents and entice clients to work with us.
- Synthesize customer feedback and help inform the product roadmap.
- Be a self-motivated problem solver with outstanding attention to detail.
- Identify key areas of revenue opportunity in the industry and within the region.
- Attend industry events to evangelize Liftoff and our technology.
- Collaborate cross-functionally with sales, ad operations, and other internal and external partners
- Ongoing customer communication and relationship-building efforts
- Impact the processes and functions of the Account Management organization
- Knowledge sharing with the Account Management group in order to increase success and expertise of the collective team
- Serve as a positive role model for the Account Management organization
- Showcase expert knowledge of the Liftoff product and employ creative solutions to help our customers succeed
Requirements:
- 6+ years of client-facing experience in a new business sales or sales account management role, experience with Enterprise-level clients is a plus. Ideally 2+ years of direct mobile ad-tech experience
- Experience working with high-opportunity accounts, ideally $5M+/quarter
- An ambitious self-starter who thrives in a fast-paced environment and wants to make an immediate impact.
- Strong negotiation/influencing skills with an ability to persuade at the executive management level using an analytical approach to problem solving.
- A strong understanding of data analysis and visualization.
- Expert level client facing skills; explaining difficult technical concepts, negotiation and strategic direction
- Organization and project management skills, creative solution-seeking skills
- Strong stakeholder management when working with clients and internal teams
- Ability to autonomously and effectively collaborate with and rally multiple internal and external stakeholders to achieve account needs
- Ability to ideate solutions with broader impact (product and org-improving ideas), end-to-end run to ground, motivate and manage key stakeholders
- A strong relationship builder with the ability to communicate effectively with clients, peers, management and other internal teams.
- Familiarity with advertising technology platforms, ad networks, programmatic buying, or similar digital advertising tools and methodologies.
- Proven ability to identify issues, propose solutions, and implement strategies to overcome challenges effectively.
- Track record of achieving and exceeding sales targets or revenue goals consistently.
- Comfortable working independently, as well as part of a team.
- Willingness to travel domestically and internationally as required for internal and business engagements
- BS / BA required - analytical degree preferred
- Nice to have: Experience coaching and training of new/lower-level employees (nice to have)
Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Compensation will vary based on candidate location and experience. This is an individual contributor role in our Revenue organization; compensation is comprised of base and variable. The following are our On-Target Earnings (OTE) ranges for this role:
SF Bay Area, NYC, Los Angeles/Orange County: $152,000 - $219,000
Seattle/Olympia, Austin, San Diego, Santa Barbara, Boston: $140,000 - $200,000
All other cities and towns in our approved states: $130,000 - $186,000
Canada (Toronto/Vancouver): CA$119,700 - CA$179,000
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We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on January 22, 2024.
Please see the independent bias audit report covering our use of Covey here.
Liftoff is committed to providing and maintaining a work environment where all employees and candidates are treated with dignity and respect and that is free of bias, prejudice, and harassment. Liftoff is further committed to providing an equal employment opportunity for all employees and candidates for employment free from discrimination and harassment on the basis of sex, gender (including sexual harassment, gender harassment, and harassment due to pregnancy, childbirth, breastfeeding, and related conditions), sexual orientation, gender identity, gender expression, gender nonconformity, race, creed, religion, color, national origin, ancestry (including association, affiliation, or participation with persons or activities related to national origin, English-proficiency or accent, or immigration status), physical or mental disability, medical condition(s), genetic information of an individual or family member of the individual, marital or domestic partner status, age, veteran or military status, family care status, requesting or taking pregnancy, parental or disability leave, requesting an accommodation, or any other characteristic protected by federal, state, or local law, regulation, or ordinance. All such discrimination and harassment is unlawful and will not be tolerated. Liftoff maintains a continued commitment to equal employment opportunity and expects the full cooperation of all personnel.
Liftoff's Compensation Strategy
Liftoff's compensation strategy includes competitive market rate along with equity and benefits and perks that will give our employees what they need to do their best work. In order to ensure teams are compensated fairly for the work performed, we map out specific levels and take into consideration the cost of labor within each location. Liftoff provides employees a total compensation package of competitive market salaries, equity, health and wellness stipends, medical benefits associated with your country of residence. The base compensation will vary based on location, experience as well as level.
Agency and Third Party Recruiter Notice:
Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.
Liftoff Redwood, California, USA Office
Our US Headquarters is located in vibrant downtown Redwood City, conveniently located within walking distance from the CalTrain station & a wide variety of retail & dining options.
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